When you ask people to recount some of the most pleasurable experiences of their lifetimes, they often tell of times when they were having fun. Times when they laughed together with others, shared a chuckle, were amused or lightened by the same perspective of a situation. Some even tell of work experiences where the whole team pulled together toward a common goal. Humor is used to bond with others, to lighten the heavy load of living and often to relieve stress.

Create Value with ‘Feel Goods’

Victor Borge once said that humor is the shortest distance between two people, and I must tell you, I heartily agree.   Given their options, most sane human beings would choose to do business with someone who is pleasant, courteous, warm, friendly, hospitable and dare I say, fun. Yes, of course it’s critical to be…

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