Over time it became a little book and when I took it to a friend who was a publisher he said “Needs Pictures.” I carried the manuscript in my briefcase for years in search of the right illustrator, and found her here in FL at a marketing meeting.

54 Ways is Back…

The curious tale of a funny little book.   A long time ago I had this very cool assignment. I was part of a team of people who transformed the culture of steamship company. A big one.   A new young and bold CEO by the name of Christopher had taken charge and wanted to…

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A Customerpreneur is in the business of managing a gamut of activities and experiences that focus on customers.

Are You a Customerpreneur?

Talk about feeling proud! (Yes, we all need that feeling.)   Over the last week I’ve had several opportunities to talk to people who have attended a customized program I created for the company they work for.   Like so many companies today they are faced with multiple challenges including employee retention, fast growth and…

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