Want to Improve Your Working Relationships?


Imagine that your business sits on top of a three-legged foundation—a tripod, if you will, similar to a photographer’s tripod. Imagine that each leg represents a specific set of relationships. The tripod can support your business—and even be adjusted to higher heights—only if each relationship is equally strong and balanced.


If you’re a leader, this means that these three relationships are your number one priority (In fact, we believe all leaders are a relationship managers). We have come to call this concept the Working Relationship Tripodsm, and the Power of Three

The Three Critical Relationships are:

The External Relationships

These are the relationships you have with your customers, suppliers, community, stockholders, the families of those who work for you, your industry and even your competitors.

The Internal Relationships

These are the relationships you have internally, with your co-workers, staff and bosses.

The Inner Relationships

This is the all-important relationship an individual has with her/himself and her or his work. This relationship is the one that powers all the others. It’s the one that determines whether or not your employee will show up in the morning with the “YES!” attitude, fully engaged in creating customer happiness or disengaged and feeling disempowered to make a difference.


It is in the care and feeding of these three relationships through the choices you make that you have the opportunity to create an environment that breeds success in all measures: Intellectually and emotionally by providing challenge and opportunity, physically through providing ample living and good working conditions, and spiritually by providing the means to make a significant contribution.


To make better relationship management choices, first you have to take an honest, thorough look at your current.


You can read more about the Relationship Tripod and how to get a current state on yours by clicking and reading the article on Critical Business Relationships here

We’d like to help you improve your relationships with these products:

Does your company suffer from what I call E.D.S. – Empathy Deficiency Syndrome?

This E-advisory report will give you a dozen different ways to overcome the apathy that causes E.D.S. Short, easy to read and actionable!

Price: $3.97

“101 Ways to Keep ‘Em Hapyy, Keep ‘Em Loyal, & Keep ‘Em Coming Back!” After five printings and almost 10,000 copies sold, we’ve turned JoAnna’s first book, “Winning at Customer Retention” into an e-book. This is a little book with a big impact, this one-idea-on-a- page book delivers insight that can be used at every level of an organization to build and sustain customer retention and loyalty. Based on the premise that the businesses that will thrive are those that recognize and nurture strong, trusting relationships, “Winning” offers a new look at the interaction between marketing and customer care. At the heart of “relationship marketing” is relationship mastery.

Price: $15.00

There’s no doubt about it! The Customer Experience and your employee’s experience are related. Customer happiness rarely occurs when the team is less than happy. This quick assessment gives you 21 questions (tough ones) you’d better be asking if Customer loyalty and advocacy is your end goal.

Price: $2.95

Given the choice of dealing with a positive, upbeat employee with a “can-do” attitude or dealing with a disgruntled, distracted, uninterested one, which would you choose? No contest. Customers always want the best experience possible, they want it to be easy and pleasant to do business with your company. Enter the real challenge of “Relationship Management”, the relationships. Until all of our business is done electronically, as much of it most likely will be, managers, in addition to making sure the work gets done, still need to be concerned with the performance of the most important link in the customer connection — people.

Price: $7.95

What is it that forward-thinking companies want these days? Customers that are loyal advocates and employees that are excited, enthusiastic, energetic, and empowered to make decisions that benefit both the customer and the company. They want commitment, they want people who love and take pride in their work and will represent the organization in the best possible light.

Price: $4.95

The Shift MP3
“Without caring there can be no quality. The shift is on from a Customer Service mentality to a Customer Care mindset…


21 essential elements Customer Loyalty is at an all time low, some even say it’s dead. Is Loyalty Dead? Absolutely not! But customer loyalty is tougher than ever to earn, and you’d better figure how to earn it before your competitor does. Building loyalty is challenging because so much of customer loyalty is emotionally based. In this 50 page handbook, JoAnna explores 21 Essential Elements of loyalty and gives you action steps to achieve them.

Price: $12.95

a handful of knowledge. Three books on Customer Care by JoAnna Brandi – AKA The Customer Care Lady. 1) Building Customer Loyalty- 21 Essential Elements in Action 2) 54 Ways to Stay Positive in a Changing, Challenging and Sometimes Negative World 3) Winning at Customer Retention (available as an e-book only. It will be emailed separately to you). $39.90 Value

Price: $34.95

Special Report on the BEST Hiring skills for this century (so far!)

Introducing Achievement Based Interviewing and Evidence Based Selection – ABE.

(E-book – to be downloaded after purchase)

Price: $99.00