Sharpening the Saw

If you’ve read any of Steven Covey’s books you might remember the story of the woodcutter who, although much smaller than his competitor, felled a tree in half the time. The secret was that periodically the smaller of the two stopped his “sawing” and sharpened his saw, making him more effective than his larger more…

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Listen, Please Listen

Last night while out to dinner, one of my dinner companions carefully and specifically ordered his drink, a bloody Mary. “I’d like it made with plain tomato juice, vodka, and a lime, I don’t want any spices at all, please.” The server took the order and shortly returned with a drink that included the spices.…

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Create More Magic

In our last tip Misery, Mediocrity or Magic I reminded you about the choice that occurs thousands of times a day in every business as the customer has the chance to make a judgment about the quality of service you are delivering. That moment is a Moment of Truth for the customer and a big…

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Everyone Wins

Every once in a while I like to take a look back at the writing I’ve done over the last 20 years or so – and my goodness, I’ve done a lot. What makes me the happiest is when I find that the wisdom and ideas I shared in the past is still red-hot relevant…

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Create Value with ‘Feel Goods’

Victor Borge once said that humor is the shortest distance between two people, and I must tell you, I heartily agree.   Given their options, most sane human beings would choose to do business with someone who is pleasant, courteous, warm, friendly, hospitable and dare I say, fun. Yes, of course it’s critical to be…

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